Philip Kotler, the father of Modern marketing, defines marketing as “The science and art of exploring, creating, and delivering value, to satisfy the needs of a target market at a profit.”  Small businesses often use different marketing strategies to...

A quality small business team can accelerate your business growth. But many companies today are struggling to hire. However, this isn’t the only way to increase the effectiveness of your team and grow your small business network. Read tips...

The American Rescue Plan Act is still providing funding for small business grants in communities throughout the country. If your company is still struggling from the pandemic, these grants may provide a valuable lifeline. Read on for current opportunities...

From natural disasters to economic downturns and post-pandemic challenges, small businesses are in need of funds to keep their business running. Thankfully there are many private and public grants looking to help by addressing these issues. While amounts may...

Visual communication has been improving with each new development in digital technology. From personal computers to tablets and smartphones, you can now get your ideas across quickly and efficiently. Smart boards, also known as interactive whiteboards or displays, look...

This article, "On Paper, This Trust Fall Was a Great Idea" was first published on Small Business Trends

If you’re like most small business owners, the thought of taking out a loan to grow your business is daunting. Loan documents are key when small business owners are seeking financing. But what documents do you need for your...

Whether your small business has a website with eCommerce or not, social media can drive customers to your company. Social media has become an integral part of doing business today and it is one of the more affordable marketing...

The average retail price of flour across the US jumped by 5.3% in July, following trends of rising prices of products in grocery stores, according to data from the Bureau of Labor Statistics. Retail prices of wheat flour, white...

? In this episode of Small Biz in :15 On Location, we traveled to Austin, Texas, for ZohoDay 2022 to talk to Zoho Vice President of Marketing and Customer Experience Praval Singh. In this episode, Shawn Hessinger, the Chief Editor...